Senior Clinical Marketing Manager

Role Overview

• Lead and own strategic planning of marketing efforts for assigned areas, specifically all therapeutic marketing for our growing Autoimmune therapeutic area, clinical FSP, and related services. Support other services within our CRO offerings as assigned.
• Create messaging frameworks relating Feature/Advantage/Benefit (FAB) with proof points to optimize market positioning.
• Work with stakeholders (and agencies as needed) to create compelling, differentiated messaging based on the FAB analysis to drive product awareness and engagement with clients.
• Develop content strategies to leverage the messaging, considering omnichannel approaches.
• Drive the development, implementation, and optimization of sales enablement tools to activate the sales force in attainment of financial targets.
• Identify Autoimmune and FSP client profiles in cooperation with Lead Generation and Inside Sales Team.
• Develop and execute a digital content strategy, leveraging an omni-channel approach including blogs, website, SEM, SEO, AI search, social media, and other channels.
• Ensure consistent messaging and engagement with key stakeholders across digital platforms.
• Collaborate with operational, medical/scientific and commercial teams to identify relevant topics and ensure high-quality content delivery.
• Incorporate a thought leadership strategy demonstrating Precision’s focused approach to autoimmune, oncology, rare indications, and other areas identified by commercial strategy, using video, white papers, and other channels to maximize exposure.
• Lead cross-functional planning and execution of a yearly conference strategy for assigned areas including budgeting, messaging, and execution in partnership with the PFM event team.
• Provide expertise and guidance to team members and cross-functional partners.
• Lead and manage complex projects or functional areas, ensuring alignment with business goals.
• Actively contribute to the development of departmental strategies and marketing plans.
• Continuously improve technical skills and stay current with emerging technologies and marketing trends.
• Ensure projects are delivered on time and within budget across the entire project lifecycle.
• Provide competitive intelligence input to drive growth strategies.
• Mentor junior team members and contribute to talent development across the marketing function.

Requirements

• Bachelor’s degree in a related field and a minimum of 12 years of relevant work experience in Marketing, Communications, Life Sciences, biotech, or healthcare sectors; advanced degree plus a minimum of 4 years of relevant work experience a plus.
• 6–8 years of experience in a marketing role with a proven track record of independently leading projects, including customer-facing initiatives. Demonstrated experience in therapeutic area marketing and FSP services; specific experience in Autoimmune and familiarity with broader clinical CRO services is a strong plus. Or equivalent combination of education, professional training and experience that provides the individual with the required knowledge, skills, and abilities to perform the job.
• Proven success in developing webinars and live events, including speaker coordination and promotional strategy.
• Exceptional analytical and problem-solving skills, with the ability to communicate complex information clearly and effectively.
• Proficiency in project management tools and methodologies, including scheduling, budgeting, and status reporting.
• Strong leadership and organizational skills, with a track record of effective stakeholder engagement.
• Ability to identify and present data-driven insights that influence strategic decision-making.
• Skilled in building and maintaining strong customer relationships through active listening and thoughtful inquiry.
• Solid understanding of end-to-end work processes, with the ability to assess and optimize for efficiency and effectiveness.
• Follows Company's Principle and code of ethics on a day-to-day basis.
• Shows appreciation for individual talents, differences, and abilities of fellow team members.
• Listens and responds with appropriate actions.
• Leads change initiatives and continuous process improvements.

Benefits

• Flexible working arrangements