Senior Clinical Marketing Manager

Role Overview

• Lead and own strategic planning of marketing efforts for assigned areas, specifically all therapeutic marketing for our growing Autoimmune therapeutic area, clinical FSP, and related services.
• Create messaging frameworks relating Feature/Advantage/Benefit (FAB) with proof points to optimize market positioning.
• Work with stakeholders (and agencies as needed) to create compelling, differentiated messaging based on the FAB analysis to drive product awareness and engagement with clients.
• Develop content strategies to leverage the messaging, considering omnichannel approaches.
• Drive the development, implementation, and optimization of sales enablement tools to activate the sales force in attainment of financial targets.
• Identify Autoimmune and FSP client profiles in cooperation with Lead Generation and Inside Sales Team.
• Develop and execute a digital content strategy, leveraging an omni-channel approach including blogs, website, SEM, SEO, AI search, social media, and other channels.
• Ensure consistent messaging and engagement with key stakeholders across digital platforms.
• Monitor impact of digital strategy to prioritize highest ROI activities.
• Collaborate with operational, medical/scientific and commercial teams to identify relevant topics and ensure high-quality content delivery.
• Incorporate a thought leadership strategy demonstrating Precision’s focused approach to autoimmune, oncology, rare indications, and other areas identified by commercial strategy, using video, white papers, and other channels to maximize exposure.
• Proactively, work with stakeholders across Precision businesses to foster convergence and holistic storytelling.
• Lead cross-functional planning and execution of a yearly conference strategy for assigned areas including budgeting, messaging, and execution in partnership with the PFM event team.
• Attend select events in person.
• Provide expertise and guidance to team members and cross-functional partners.
• Lead and manage complex projects or functional areas, ensuring alignment with business goals.
• Actively contribute to the development of departmental strategies and marketing plans.
• Continuously improve technical skills and stay current with emerging technologies and marketing trends.
• Ensure projects are delivered on time and within budget across the entire project lifecycle.
• Provide competitive intelligence input to drive growth strategies.
• Mentor junior team members and contribute to talent development across the marketing function.
• Serve as a strategic advisor to senior leadership on marketing initiatives and business impact.

Requirements

• Bachelor’s degree in a related field and a minimum of 12 years of relevant work experience in Marketing, Communications, Life Sciences, biotech, or healthcare sectors; advanced degree plus a minimum of 4 years of relevant work experience a plus.
• 6–8 years of experience in a marketing role with a proven track record of independently leading projects, including customer-facing initiatives. Demonstrated experience in therapeutic area marketing and FSP services; specific experience in Autoimmune and familiarity with broader clinical CRO services is a strong plus.
• Proven success in developing webinars and live events, including speaker coordination and promotional strategy.
• Exceptional analytical and problem-solving skills, with the ability to communicate complex information clearly and effectively.
• Proficiency in project management tools and methodologies, including scheduling, budgeting, and status reporting.
• Strong leadership and organizational skills, with a track record of effective stakeholder engagement.
• Ability to identify and present data-driven insights that influence strategic decision-making.
• Skilled in building and maintaining strong customer relationships through active listening and thoughtful inquiry.
• Solid understanding of end-to-end work processes, with the ability to assess and optimize for efficiency and effectiveness.

Benefits

• Health insurance
• Flexible work arrangements
• Professional development opportunities