Digital Marketing Content Specialist

Role Overview

• Create and publish engaging content across websites, email campaigns, social media, and marketing materials.
• Edit and proofread content to ensure accuracy, clarity, and brand consistency.
• Support the execution of digital marketing campaigns and go-to-market initiatives.
• Partner with marketing and design teams to develop cohesive, on-brand content.
• Optimize content using SEO best practices and keyword insights.
• Maintain consistent messaging across digital and traditional channels.
• Research customer needs and industry trends to inform content strategy.
• Manage relationships with internal stakeholders and external partners.

Requirements

• Bachelor’s degree in Marketing, Communications, or related field (or equivalent experience).
• 2+ years of experience writing for digital platforms.
• 2+ years of experience with SEO, PPC, or digital marketing strategies.
• Broad knowledge of digital marketing, including social media, email marketing, and content strategy.
• Experience with integrated marketing campaigns and content performance optimization (preferred).
• Familiarity with user journeys and conversion-focused content creation (preferred).

Benefits

• Retirement savings including both 401(k) and Pension plans.
• Paid time off to volunteer in your community.
• Opportunities to connect with others through our diversity-focused Colleague Resource Groups.
• Competitive salaries with professional development and advancement opportunities.
• Bonus benefits including well-being programs and incentives, parental leave, an employee stock purchase plan, military benefits and much more.
• Personal banking, loan, investment and insurance benefits.