About this role
Role Overview
- Developing launch strategies for product releases
- Turning pricing and capabilities into customer narratives
- Building messaging frameworks
- Creating integrated marketing plans and campaign briefs
- Conducting customer research to inform strategy
- Driving cross-functional alignment
- Defining launch success metrics
Requirements
- 10+ years in product marketing
- Proven ability to bring technically complex products to market
- Expertise in messaging and positioning
- Experience developing integrated marketing plans
- A sharp customer instincts
- Strong cross-functional influencer
- Analytical and action-oriented
- B.A./B.S. required; MBA or Master's preferred
Benefits
- Comprehensive benefits programs
- Professional development opportunities