Key skills
SQLJiraAgileScrumCommunication
About this role
Role Overview
- Partner with Product Owners, Engineers, Data Architects, Marketing Operations, and cross-functional business partners
- Translate marketing strategy, customer experience requirements, and preference/consent policies into clear technical requirements, data models, and system integrations
- Collaborate with engineering and QA teams to develop and execute test strategies, acceptance criteria, and test plans
- Lead test planning and execution across system, integration, regression, and user acceptance testing
- Analyze complex data transformations, audience logic, customer lifecycle rules, and platform configurations
- Work closely with internal technology teams and external vendors to ensure MarTech platforms integrate seamlessly
- Support customer data governance in alignment with enterprise data and technology strategy
- Create and maintain documentation for data mapping flows, technical designs, business rules, MarTech configurations, and release deliverables
Requirements
- Strong understanding of modern Marketing Technology ecosystems
- Minimum 5+ Years of Experience in Marketing, Insurance or Banking and Financial sectors
- 5–6 years of progressive business analysis experience supporting medium to large-sized projects
- Experience working in Agile/Scrum environments
- Proficiency in systems analysis, data analysis, systems design, and testing methodologies
- SQL Proficiency: Complex joins, window functions, CTEs, aggregation, set operations, and performance considerations
- Relational Database Skills: Indexing, transactions, isolation levels, partitioning, and query optimization basics
- Proficiency with Microsoft Office, JIRA, and MarTech/AdTech-related tools; SQL or data profiling experience is highly desired
- Effective communication skills with the ability to align data, engineering, and marketing stakeholders
Tech Stack
- SQL
Benefits
- Health, dental, mental health, and vision insurance
- Short
- and long-term disability
- Life and AD&D insurance coverage
- Adoption/surrogacy and wellness benefits
- Employee/family assistance plans
- Retirement savings plans (including pension/401(k))
- Global share ownership plan with employer matching contributions
- Financial education and counseling resources
- Up to 11 paid holidays, 3 personal days, 150 hours of vacation, and 40 hours of sick time