Define and drive measurable business values across Verizon Business Marketing for AI initiatives
Build and shape the value creation function by developing repeatable frameworks, ROI models, and collateral
Drive measurable revenue growth and marketing efficiency through AI use cases across VBG marketing
Partner with product owners to drive initiatives from ideation to measurable impact
Ensure delivery against defined value targets such as financial impact and AI adoption rate
Create Business Cases and report on revenue lift, cost savings, and operational efficiency
Collaborate with cross-functional teams to translate business problems into AI-driven solutions
Establish governance for responsible AI and value measures
Requirements
Bachelor’s degree or four or more years of work experience
Six or more years of relevant experience required, demonstrated through one or a combination of work and/or military experience, or specialized training
Six or more years of relevant experience in consulting, marketing, analytics or digital transformation
Business Case development and tracking
Experience developing KPIs to measure program success
Experience managing cross-functional programs
Presentation experience up to the SVP level
Stakeholder management experience
Experience translating between business and technical teams