Work with the VP Marketing to develop and execute the annual APAC marketing plan aligned to regional sales targets
Own the regional marketing budget and allocate spend across events, campaigns, digital, and content based on pipeline impact
Partner directly with the APAC sales team to identify pipeline gaps and build marketing programs that fill them
Support deal acceleration through targeted content, competitive positioning, and account-based marketing tactics
Translate global campaigns into regionally relevant programs that resonate with APAC higher education institutions
Work with the Director of Events to plan and manage Symplicity’s presence at regional conferences, trade shows, and client events (in-person and virtual)
Work with the global content team to adapt and localize assets for APAC audiences
Track and report on marketing-sourced pipeline, campaign performance, and ROI to regional and global leadership

5+ years in B2B marketing with demonstrated experience across field marketing, demand generation, and campaign execution
Proven ability to partner with sales teams to build pipeline and support revenue goals
Excellent stakeholder management skills — comfortable navigating and building relationships with senior leaders and our cross-functional partners in product, operations, and client success
Experience with marketing automation/CRM platforms (HubSpot preferred)
Curiosity about AI-assisted marketing workflows — you don’t need to be an expert, but you should be excited to experiment, learn, and share what works with the team
Strong written and verbal English communication skills

Full ownership of a regional marketing function with real impact on pipeline and revenue
Direct partnership with senior sales leaders and global marketing leadership
Access to global marketing resources, content frameworks, and campaign playbooks — you’re not building from scratch
A collaborative, low-ego global marketing team that shares openly across regions
A team culture built around AI experimentation — we actively encourage everyone to test new tools and approaches, share learnings, and iterate together
Remote-first flexibility within APAC time zones, with optional access to our Brisbane office for those who enjoy the energy of working in-person

Marketing Manager

Key skills