Head of Communication, PR

Role Overview

• Developing and implementing external and internal communications strategies across Nordic markets, with ownership of earned and owned media.
• Leading day-to-day media relations
• both proactive and reactive.
• Planning and executing media activities nationally and internationally, including press releases, opinion pieces, and editorial content.
• Acting as a strategic communications partner and spokesperson for Visma Software Nordic.
• Building and maintaining relationships with journalists, editors, and other key external stakeholders.
• Driving internal communications and supporting employer branding in close collaboration with HR.
• Leading communications in crisis and preparedness situations, in cooperation with relevant stakeholders.
• Defining, monitoring, and continuously improving KPIs for PR and communication activities, using data to guide priorities and demonstrate impact.

Requirements

• Several years of experience & proven success from a similar in-house role, a media house, or a communications/PR agency
• Higher education in communications, journalism, or a related field (minimum bachelor's level)
• Strong editorial skills and a proven ability to identify, develop, and tell compelling stories
• Excellent written and oral communication skills in at least one Scandinavian language and English
• Confidence in the spokesperson role and a solid understanding of how the media landscape works
• Experience using AI tools as part of your daily workflow
• Strong business understanding, preferably in SaaS or other B2B software
• and the ability to translate complex topics into clear, engaging narratives
• A proactive, hands-on attitude: you are equally comfortable setting strategy and writing a press release yourself.

Benefits

• Flexible work – A hybrid model where you can work both in the office and remotely.
• International team – We have offices across the Nordics and collaborate across borders.
• Personal development – We invest in your skills development through training and mentorship programs.
• Balance & wellbeing – We offer a wellness allowance, health programs, and an inclusive work culture.