Develop and execute marketing plans and campaigns to promote YUM! brands.
Create compelling content, including copy and visual assets, for various marketing channels.
Manage and optimize social media platforms to engage with our audience and build brand presence.
Conduct market research and analyze data to identify trends and opportunities for brand growth.
Collaborate with cross-functional teams, including product development and sales, to align marketing efforts with business objectives.
Stay updated on industry trends and best practices in food service marketing.
Build and maintain relationships with external partners and influencers to enhance brand visibility.
Monitor and analyze marketing performance, providing insights and recommendations for improvement.
Assist in budgeting and forecasting for marketing activities, ensuring efficient resource allocation.
Support the development of brand guidelines and ensure consistent brand representation across all marketing materials.

5 years of experience in marketing, with a focus on the food service industry.
Excellent communication and interpersonal skills, with the ability to collaborate effectively.
Strong creative thinking and problem-solving abilities.
Proficiency in using social media platforms and content creation tools.
Analytical mindset with experience in data analysis and interpretation.
Knowledge of industry trends and best practices in food service marketing.
Ability to work independently and manage multiple projects simultaneously.
Excellent time management and organizational skills.
Bachelor's degree in Marketing, Communications, or a related field.
Passion for the food service industry and a desire to drive brand success.

Marketing Specialist

Key skills