Key skills
Analytics
About this role
Role Overview
- Build predictive models and segmentation frameworks to support marketing initiatives
- Target the top performing segments in the upcoming direct marketing campaigns
- Conduct post-campaign analysis, ad-hoc deep dives, and performance reporting
- Translate business problems into analytical approaches and actionable solutions
- Prepare clear, concise client-facing decks and present findings to business audiences
- Deliver high-quality, accurate, and error-free analytical outputs
Requirements
- 2+ years of experience in analytics with a Master’s/PGDM (preferably in Analytics or related major)
- OR 4+ years of experience with a Bachelor’s degree (preferably in Analytics or related major)