Support audience acquisition and registration growth for events through email, social media, partnerships, and digital channels
Execute and optimize marketing campaigns in collaboration with marketing and cross-functional teams
Assist in developing compelling messaging for emails, social media, and website content that resonates with key hospitality audiences
Maintain and update event websites to ensure accurate, engaging, and conversion-focused content
Manage and grow social media presence across assigned brands; proactively create content to drive engagement and registrations
Create basic marketing assets using tools like Canva to support campaigns across email, social, and web
Track, analyze, and report on campaign performance; use insights to optimize results and improve audience targeting
Support audience segmentation and persona development to better target key attendee groups (e.g., owners, operators, bartenders, hotel leaders)
Collaborate on onsite marketing execution, including signage, activations, and sponsor integrations to enhance the attendee experience
Leverage speaker, sponsor, and partner content to amplify marketing efforts across channels
Stay informed on hospitality industry trends, marketing best practices, and emerging tools (including AI) to continuously improve campaign performance and efficiency
Requirements
Strong written and verbal communication skills.
Strong attention to detail; diligent, proactive, organized, accountable, analytical, and highly motivated team player with solid project management skills.
Ability to learn new technologies, tools, and processes quickly and thrive in a dynamic, fast-paced, high-growth environment while managing multiple projects under tight deadlines.
Strong working knowledge of the Microsoft Office Suite.
Results-driven mindset with a strong desire to meet and exceed expectations.
Bachelor’s degree in marketing, communications, management, or related field (preferred but not required).
2+ years of experience in marketing, advertising, event support, or client/customer-facing roles.
Ad agency, events, or media industry experience.
Experience using Canva, Adobe Photoshop, or InDesign.
Experience with Omeda (email deployment) or similar marketing technologies (e.g., MailChimp, Eloqua, ActiveCampaign).
Experience using generative AI and AI-powered marketing platforms for ideation, drafting, optimization, and personalization of campaigns.
Demonstrated prompt-writing skills and data-driven application (email optimization, A/B testing, reporting, segmentation), including responsible AI usage practices such as fact-checking and bias awareness.
Benefits
Vacation
15-20 days depending on years of service
12 Paid Holidays
Health and Welfare Benefits (medical, dental, vision, life, and others)
401k, with Matching Contributions to include educational webinars sponsored by our 401K partner
Parental Leave
Online Educational Learning Library of over 16,000 courses for employees to enhance and develop their skills
Cariloop Membership Program to help support employees with the complexities of caregiving
FitOn Health, access to a leading digital wellness platform that offers premium online classes and nutrition guidance.
Wellness rewards and reimbursement opportunities offered thru our medical provider.
Access to Mental Health Resources thru our Group Life Insurance Plan and Medical Provider
Mission-driven culture with an enthusiastic, professional team