About this role

Identify viral moments across our video content
Cut social clips yourself or work with our team of editors to coordinate selects
Package videos for maximum reach across social media channels, recognizing the subtle differences between platforms and optimizing accordingly
Write well-developed, scroll-stopping captions and headlines (especially for X, YouTube)
Create or oversee YouTube thumbnails (design sense matters here)
Work closely with podcast, video, and editorial teams to optimize content for distribution

At least 2+ years in social video, or a clear track record of making content that goes viral
Experience with editing tools (Premiere Pro preferred) and basic design (Canva or Adobe Photoshop/Illustrator)
Deep understanding of the independent media ecosystem and what kinds of content break through
Willing to work nights and weekends when the moment calls for it
A team player—no ego, no “that’s not my job”
A real go-getter—someone who hates having their hand held as they produce remarkable content
Have experience and a hunger to use AI tools, learning from them to improve both tactical and strategic choices for the role

Social Media Video Producer

Key skills