Key skills
NegotiationSales
About this role
Role Overview
- Responsible for driving sales within breeder channel under his/her Area.
- Identifying new opportunities and developing strategies for achieving set goals and for business growth.
- Developing new solutions to meet client needs.
- Monitor the sales development and do regular sales analysis.
- Continuously training and developing sales team and supporting distributors team to achieve the set goals.
- Visiting breeders, keeping good relations and presenting products.
- Encouraging and supervising breeder channel sales force in processes of implementing marketing strategy in the field.
- Encouraging breeders to take an active roll in implementing marketing strategy.
- Organizing and representing company at dog/cat shows and other gatherings related to his/her channel, within budget and supported in the organization by the marketing team.
- Supervising results of channel sales team
- targets and KPI’s and reporting it to CEO Farmina N. America and to global corporation.
- Prepare regular reports for upper management.
- Report key results to corporate officers.
- External Focus
- Researching market trends and competition.
- Analyze brand/activities, evaluation analysis on on-going basis and recommend corrective actions if needed.
- Working with distributors in order to support them with marketing/sales actions in their daily business.
- Lead new product launch and distribution building process across market channels.
- Monitor, evaluate and communicate changes in pet food category, customer/channels dynamics and recommend actions to address issues and opportunities.
- Manages team of breeder sales agents to achieve sales and profit goals.
- Developing key performance goals and managing the performance of staff at all levels.
- Hiring new staff within a channel breeder in line with company’s policy and processes.
Requirements
- 5 years’ experience as a breeder, judge, sales person or other directly related experience in the pet breeder channel.
- 5 years experience in cynology.
- 75% travel
- Strong sales acumen with excellent negotiation skills
- Extensive knowledge of lineage genetics issues with various breeds
- Lives close to a major airport.
- Strong computer and organizational skills
- 5 years experience in channel sales
Benefits
- Not specified