Own the day-to-day execution of marketing campaigns across email, paid, content, and events working closely with our agencies
Build, manage, and continuously optimise our sales and marketing tech stack, including CRM, automation, analytics, LLMs and AI-driven tools
Act as the internal interface between the business and our agency partners, gathering briefs, extracting knowledge from subject matter experts, and translating it into campaign-ready material and paid campaigns
Proactively identify opportunities to automate sales and marketing tasks and implement solutions using AI and no-code/low-code tooling
Build Ripjar’s knowledge graph and develop new marketing and operational skills
Track, report, and act on performance data, owning key sales and marketing metrics and making decisions confidently based on what the data shows
Work closely with the agency to help shape Ripjar's brand voice and content output across website, social, and sales collateral
Stay ahead of the curve on AI-powered marketing tools and bring new capabilities into the team's workflow
Requirements
Experience in marketing, growth, or marketing operations role or a technical role with significant marketing exposure
A genuine interest in or background in software engineering, systems thinking, or technical problem-solving
Confident working with marketing tools across CRM, automation, analytics, and paid, you don't need to know every tool on day one, but you pick them up fast
Demonstrable experience working with AI tools and integrating AI into workflows
Demonstrable familiarity or expertise with HTML/CSS, SQL, APIs
Strong stakeholder management skills
able to chase busy people diplomatically, extract what you need, and move campaigns forward without getting stuck
Confident decision-maker: you default to action, communicate clearly when you're uncertain, and don't wait for perfect information
Strong written communication, you can write crisp briefs, clear copy, and sharp emails
Experience of managing and executing Marketo campaigns
Nice to Have:
Experience in B2B SaaS, fintech, regtech, or a similarly technical industry
Experience managing relationships with external agencies
Exposure to account-based marketing (ABM) strategies
Experience with coding or scripting (Python, JavaScript), even at a hobbyist level
Experience in a startup or scale-up environment where you've had to be resourceful and self-directed
Technical Skills: We don't prescribe a fixed stack, part of this role is helping us build and evolve it. That said, you should be comfortable across tools like:
CRM & Automation: Salesforce, or similar
Email & Campaigns: Marketo
Analytics: Google Analytics, Looker, or similar dashboarding tools
AI Tools: ChatGPT, Claude, Perplexity or others, we want someone actively experimenting