Conceptualize, create and optimize AI-powered content for LinkedIn, the website, ads and campaigns
Develop high-performing prompts and content workflows (text, image, and optionally video)
Independently produce LinkedIn ad creatives (hook, copy, visual logic)
Build and continuously improve scalable content and performance processes using AI
Create SEO-optimized landing pages and use cases
Analyze and interpret content based on performance data (e.g., CTR, engagement)
Identify and test new AI tools and marketing automations
Work closely with Marketing and the management team on campaign ideas

Currently enrolled in a degree program in Marketing, Graphic Design, AI, Media or a related field
Demonstrable practical experience in content marketing (e.g., personal projects, working student position, freelancing)
Experience using AI tools such as Claude, Midjourney, Runway AI or comparable tools
Ability to distinguish strong content from average content (especially in a B2B/LinkedIn context)
Creative sense for hooks, storytelling and visual communication
Basic understanding of performance marketing and KPIs (CTR, conversion, etc.)
Structured, independent working style with high standards for quality
Very good German language skills, written and spoken

AI Content Creator, Working Student

Key skills