The Senior Manager for Deposits is responsible for developing multi-channel acquisition and deepening strategies for Money Market, Savings and CD accounts for Consumer and Business.
This role requires a deep understanding of full-funnel marketing strategies, a high degree of analytic and quantitative orientation.
The ideal candidate will excel at articulating the strategic business value of marketing initiatives.
The primary responsibility of the senior manager will be to hyper partner with cross-functional leaders across product, data & analytics, and marketing to formulate profitable growth strategies.

Bachelor's Degree in Marketing or related field
7+ years of experience in marketing
Highly quantitative, analytical, and numbers focused
Strong analytical, problem-solving, and planning skills
Previous experience managing forecasts and budgets
Proven success managing online and offline channels
A self-motivated, energetic, and self-directed learner with high intellectual curiosity
High-powered interpersonal and communication skills
Ability to work individually while also motivating a team
Expert level proficiency in Microsoft Excel and PowerPoint
Familiarity with marketing channels such as direct mail, email, paid search, paid social, targeted display, affiliate, and emerging platforms

Senior Marketing Manager – Deposits

Key skills