assists in delivering best in class, branded marketing and loyalty strategies across multiple portfolios and channels
coordinates execution of marketing strategies
develops acquisition or existing cardholder marketing activities that drive strong growth in New Accounts, Accounts Receivable, Credit Sales and Profit
oversees the management of program strategy brief execution
leads the execution of campaign strategies, partnering with cross-disciplinary teams
provides cost and revenue information to ensure alignment on marketing investment decisions
assists with campaign performance reporting and monitoring
key contributor in developing monthly, quarterly, and annual marketing plans

High School Diploma or GED
5+ years of experience in Marketing, Finance, Project Management, Advertising, Communication, Business Management, or related fields
Bachelor’s Degree in Marketing, Finance, or related field of study or equivalent, relevant work experience (preferred)
Experience in building marketing plans and strategies for credit cards/payments
Experience in financial services marketing
Proven track record of managing successful marketing campaigns, including strong project management skills
Proficient using Microsoft Excel, including formulas, filtering, pivot tables, and lookup functions

medical, prescription drug, dental, vision, and other voluntary benefits (including basic and optional life insurance, supplemental medical plans, and short and long-term disability)
Six weeks of 100% paid parental leave for eligible parents
401(k) plan participation
11 paid holidays
Flexible Time Off (FTO) program
80 hours of Paid Sick and Safe Time (PSST) upon hire and at the beginning of each subsequent calendar year

Marketing Strategist – Acquisition, ECM

Key skills