Business Development Manager – Mexico

Role Overview

• Lead Media Partnerships: Identify, negotiate, and secure media partnerships to drive business growth. This includes exploring new opportunities and cultivating relationships that align with our strategic and media objectives.
• Manage the creation and execution of compelling promotions and campaigns that enhance user engagement and loyalty.
• Oversee brand messaging and ensure consistent tone of voice across all marketing assets and channels.
• Relationship Management: Build and maintain strong relationships with key providers, including payment and gaming providers, KYC (Know Your Customer) solution vendors, and other stakeholders to secure advantageous terms and agreements.
• Agency Collaboration: Develop and maintain relationships with media agencies to execute both online and offline marketing campaigns effectively, ensuring alignment with business objectives.
• Campaign Performance Analysis: Collaborate with Performance Marketing, Business Intelligence (BI), and Product teams to monitor and analyse the performance of marketing campaigns. Provide recommendations for optimising ongoing and future campaigns.
• Internal Communication: Coordinate with Marketing, Product, and Social Media teams to ensure that upcoming campaigns are well-communicated and aligned with overall business strategies.
• Cross-functional Collaboration: Work closely with cross-functional teams to ensure business strategies are informed by the latest market trends and opportunities, and that these strategies are effectively executed
• Operational Support: Assist the management team with day-to-day operations, including research, analysis, and planning to support growth strategies and business development efforts
• Create and implement multi-channel marketing strategies to attract and retain sportsbook and casino players

Requirements

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Minimum of 5 years’ experience in a marketing and business development role.
• Fluent in English, with excellent communication skills.
• Strong expertise in developing and executing comprehensive multi-channel marketing strategies and campaigns
• Proven track record of acquiring and/or selling media properties.
• Excellent negotiation and relationship management skills.
• Strong creative and planning skills to deliver Marketing campaigns.
• Proficiency with CRM platforms, analytics tools, and marketing automation.
• Strong analytical skills and data-driven decision-making.
• Ability to manage multiple projects in a fast-paced environment.
• Highly motivated self-starter with a passion for iGaming and Sports.
• Innovative, creative, and customer-focused mindset.
• Excellent communication and presentation skills.

Benefits

• A competitive salary + individual performance based bonuses every quarter
• 28 days paid annual leave
• Referral bonuses & flash bonuses
• Top of the line equipment
• Annual company retreats to provide great internal networking opportunities