You independently manage our social media campaigns — primarily on Meta and TikTok — and are responsible for a substantial seven-figure media budget.
Together with the creative team, you develop new ad concepts, ensure their implementation through project management, and liaise with agency partners.
With your cross-channel expertise and understanding of attribution, you evaluate campaign results and optimize our budget allocation.
When issues arise, you proactively search for solutions—whether within the ad managers, TripleWhale, or Google Analytics.
You act as a sparring partner to the founding team and plan further growth on the channels you manage. In doing so, you gain deep insight into the company's financial metrics.

You have at least three years of hands-on experience managing advertising campaigns on Meta and TikTok and understand the particular characteristics and challenges of a D2C brand.
You have managed significant six
or seven-figure monthly budgets in the past and can demonstrate this experience.
You have experience designing and evaluating ad concepts, enabling you to collaborate with colleagues in creative to explore new approaches and uncover hidden potential.
You have strong numerical literacy and are proficient with Google Analytics and other tools in the paid social ecosystem.
You have experience with attribution tools such as Klar and TripleWhale, can interpret their data, and use it to optimize your campaigns.
When tracking issues arise with Meta/TikTok pixels or Conversion API, you can identify root causes and implement quick fixes.
You have excellent German and English language skills and can present your initiatives clearly to colleagues.
You are distinguished not only by your expertise but also by your initiative and ability to work independently.

Provided with new Apple devices
The opportunity to become part of our family, grow with us, and take on responsibility as a key team member.
Flexible working, flat hierarchies, and a highly motivated team.
You will be challenged and supported.
EGYM Wellpass fitness membership, giving you access to relevant yoga, wellness, and fitness offerings
Regular company-sponsored team events.
Your needs prioritized: A hybrid work model with 2 days in our attractive office in the city center and 3 days working from home.

Senior Performance Marketing Manager

Key skills