Head of Content and Audience Growth

Role Overview

• Own the strategy behind our organic content machine across YouTube, LinkedIn, TikTok, Instagram, newsletters, community, and long-form media
• Audience research and market intelligence
• Content ideas, hooks, titles, thumbnails, and creative briefs
• Recurring content franchises and editorial themes
• Student success story strategy
• Quant firm breakdowns, salary reports, recruiting insights, and career content
• Organic lead generation from content
• Content calendar and production workflow
• Performance analysis and iteration
• Managing editors, researchers, producers, and contractors as the team grows

Requirements

• You have built or helped grow a serious organic content engine before
• You understand YouTube, short-form video, LinkedIn, and newsletters
• You know how to turn technical or niche topics into compelling stories
• You understand hooks, titles, thumbnails, retention, and audience psychology
• You are creative, analytical, and performance-driven
• You care about leads and revenue, not just views
• You can manage editors, researchers, producers, and contractors
• You want ownership in a fast-moving startup environment

Benefits

• Competitive compensation: $100,000 to $150,000 depending on experience
• Performance-based upside for the right candidate
• Remote work flexibility
• High-ownership role with direct impact on company growth
• Opportunity to build the leading media brand in quant careers
• Work closely with the founding team
• Ability to build and manage your own supporting content team over time