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Lead Creative Strategist at Launch Potato | JobVerse
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Lead Creative Strategist
Launch Potato
Remote
Website
LinkedIn
Lead Creative Strategist
United States
Full Time
2 days ago
No Visa Sponsorship
Apply Now
Key skills
AI
About this role
Role Overview
Own the end-to-end briefing process for all creative entering production
Maintain a rolling content backlog with new concepts brief-ready
Hit monthly targets for net-new concepts
Analyze creative performance data with the paid media team
Document winning formulas in the creative playbook
Conduct competitive creative research regularly
Manage LP's UGC creator pipeline end-to-end
Requirements
5+ years experience with direct response creative strategy ownership and performance media buying
Strong hook identification and persona targeting understanding
Experience writing production-ready briefs
Performance data fluency
Managing UGC creators from sourcing through delivery
Ability to work across multiple verticals and formats simultaneously
Strong copywriting ability for scripts, hooks, headlines, and ad copy
Experience leveraging AI tools for creative strategy
Benefits
Base salary is set according to market rates for the nearest major metro
Compensation package includes a profit-sharing bonus
Competitive benefits
Apply Now
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