Reporting to the CMO, the MarCom Director is responsible for translating business goals into clear marketing plans and delivering revenue growth through brand-led marketing.
This role owns the end-to-end Marketing & Communications strategy across the UK and Europe, with accountability for scaling marketing’s contribution to revenue.
Key priorities include doubling UK performance and accelerating European growth over the next 12–24 months.
Lead the strategy, testing and scaling of ATL activity (TV, radio, print), ensuring campaigns deliver measurable demand and commercial outcomes.
Lead the expansion of marketing across European markets, including Germany and France.
Improve the internal creative capability to reduce reliance on external agencies and increase production.
Lead a multi-disciplinary team across Brand, Creative, Campaigns and Social, ensuring clear direction, accountability and delivery standards.

7+ experience in a senior Marketing, Brand or MarCom leadership role (Director or equivalent) in an international environment
Strong track record of driving revenue growth through brand-led marketing.
Deep experience in ATL, including TV and large-scale campaigns.
Experience launching and scaling marketing activity across European markets (e.g. Germany, France).
Commercially driven, with a clear understanding of how marketing impacts revenue.
Experience managing significant budgets and making investment decisions.
Strong leadership skills with experience improving team performance.
Ability to operate at both strategic and operational levels.

Marketing and Communications Director

Key skills