Supporting the migration of Care Credit onto ENGAGE and ongoing loyalty related projects
Strategically build out the evolution of the Care Credit value prop (DC & PLCC)
Develop options by leveraging loyalty trends, best practices and analytics
Scope level of effort, cost and timeline
Work with Rewards IT to implement
Ongoing Care Credit management
Build out loyalty governance for Care Credit products
Evolve and innovate
Provide loyalty and rewards program thought leadership both verbally and in writing
Maintain awareness of external market customer engagement and loyalty program trends and best practices
Partner with research team to develop customer experience and loyalty research plans and implement customer research as needed
Lead and present to various levels of leadership at Synchrony and clients
Manage multiple projects simultaneously
Perform other duties and/or special projects as assigned

Bachelor's Degree required or a high school diploma/GED and 10+ years of work experience in business strategy development, loyalty strategy, or customer experience
6+ years of demonstrated experience in loyalty strategy, value proposition, customer engagement strategy development, marketing, or business strategy
Experience with leading projects across several teams including Marketing, IT, Governance and client facing teams

Flexibility to work from home
Options to come into the office for engagement activities
In-person engagement activities such as regular business or team meetings, training and culture events

VP, Loyalty Marketing

Key skills