Advertiser Sales Account Executive - CPG/Retail

Nielsen is a company dedicated to providing powerful insights for better media futures. They are seeking a driven Advertiser Sales Account Executive to sell audience measurement products to top U.S. advertisers, focusing on building and maintaining client relationships while driving sales growth.

Responsibilities:

• Drive sales growth by developing and executing strategies to acquire, retain, and grow relationships with top US advertisers
• Develop and manage a sales pipeline, identifying new business opportunities while maintaining and growing existing client relationships
• Understand client needs and leverage Nielsen’s audience measurement and advertising solutions (TV, digital, cross-platform) to provide actionable insights and recommendations
• Achieve sales and strategic objectives, including revenue targets and KPIs, by promoting Nielsen's data services to clients
• Engage with decision-makers across agencies and brands, including CMOs, media planners, and data-driven marketing teams, to understand their business objectives
• Deliver customized solutions through the use of Nielsen’s audience measurement tools to solve strategic marketing and advertising challenges
• Collaborate with internal teams, including Client Success, Analytics, Product, Sales Operations, and Data Governance, to manage the sales cycle and ensure client satisfaction
• Partner with Nielsen’s agency and specialist sales teams to uncover thematic client needs and identify new sales opportunities
• Work cross-functionally with product, customer support, and marketing teams to ensure seamless client delivery and align product offerings with client needs
• Share client insights and feedback with internal teams to help shape product development and enhance service offerings
• Stay informed on key industry topics such as addressable advertising, programmatic buying, attribution measurement, and data-driven planning to effectively communicate with clients and stay ahead of market trends
• Represent Nielsen at industry events, client meetings, and conferences, positioning the company as a thought leader in audience measurement

Requirements:

• A minimum of a Bachelor's degree and at least 5 years of professional experience in a sales or business development role, ideally within the advertising, media, or data-driven marketing industries
• Proven experience selling audience measurement services, advertising effectiveness solutions, or data-driven marketing solutions to brands, agencies and media planners
• Knowledge and experience in CPG, Retail, and QSR
• A strong network of relationships with key decision-makers at major brands with a track record of cultivating and growing strategic partnerships
• Expertise in selling planning and buying data, as well as audience measurement services, including knowledge of addressable advertising, programmatic buying, and attribution measurement
• Ability to understand client needs and craft tailored solutions that leverage Nielsen's audience measurement tools
• Strong organizational skills, with the ability to manage multiple opportunities in a fast-paced, high-growth environment under tight deadlines
• A collaborative spirit, sense of humor, and a proactive, can-do attitude