Tailored ManagementRemote
Global Marketing Manager (Brand Solutions)
United States
Full-time
2 weeks ago
00$1 USD
H1B Sponsor
Key skills
Marketing experienceContent creationCross-functional collaborationDigital marketingData insights translationB2C advertising campaignsCommunication skillsLeadership skillsCGenAILeadershipCommunicationCollaborationSales
About this role
Tailored Management is seeking an experienced and strategic leader to join their Global Audience Marketing Team as a Global Marketing Manager focusing on Brand Solutions. In this role, you will develop and execute sales enablement strategies that assist large advertisers in leveraging brand solutions, collaborating with cross-functional teams to create impactful content.
Responsibilities:
- Recurring meetings with cross-functional teams to align on marketing plans and priorities
- Lead key objectives for Brand Summit
- Land keynote speech and key messaging for events
- This individual will author content tailored for marketing-savvy audiences, including large advertisers and agencies across a range of seniority levels (from C-suite to practitioner)
- Brand solutions sales enablement materials, support for a brand summit including talkpoints, keynote support
- Collaborate with cross-functional teams including product marketing, digital marketing, partnerships, events, company brand, communications, legal, privacy and others
- Identify marketing growth opportunities by leveraging client, sales, and product feedback
- Create audience-centric content and market materials that drive awareness and adoption of our client's suite of brand products and solutions
- Track key performance metrics to optimize marketing impact
- Synthesize complexity and influence cross-functional stakeholders
- Continuously refine strategy based on industry and product learning
Requirements:
- Marketing experience launching and driving adoption of new products and services in the GenAI space
- Expertise in writing and crafting content and marketing materials for client and agency audiences across a range of seniority levels
- Experience in content and digital marketing
- Leadership and cross-functional collaboration skills, with the experience influencing executive stakeholders
- Proven communication skills
- Experience translating complex data insights into actionable business strategies
- Ability to build compelling and inspirational content
- Ability to collaborate with complexity with XFN partners
- SME with large B2C advertising campaigns
- Prior Meta
- CPG ideal; experience with large advertisers