Sr. Director, Product Management, Rockerbox

DoubleVerify, through Rockerbox, empowers marketing executives to make data-driven decisions. The Senior Director, Product Management will lead the strategic direction and execution of Rockerbox’s product portfolio, partnering with various teams to drive high-impact product initiatives that enhance revenue and retention.

Responsibilities:

• Define and execute a clear product vision aligned with company growth objectives
• Own and evolve the product roadmap across core and emerging product lines
• Partner with Engineering leadership to ensure predictable, high-quality delivery
• Translate customer insights, market dynamics, and revenue goals into actionable product strategy
• Drive cross-functional alignment across Product, Sales, Marketing, and Customer Success
• Establish KPIs to measure product performance and continuously improve outcomes
• Lead, coach, and scale the Product Management team
• Represent Product at the executive level, contributing to strategic planning and prioritization

Requirements:

• 10+ years of product management experience, including leadership of senior PMs
• Experience in B2B SaaS, ideally within data, analytics, adtech, or martech environments
• Proven track record of driving measurable business outcomes (revenue growth, retention, expansion)
• Strong partnership with Engineering and technical fluency in platform-based products
• Experience operating in a growth-stage or scaling organization
• Excellent communication and executive stakeholder management skills
• A strategic product leader with experience scaling B2B SaaS platforms
• Comfortable operating at both executive and tactical levels
• Data-oriented, with strong commercial acumen
• Skilled at influencing cross-functional stakeholders
• Decisive, pragmatic, and comfortable navigating ambiguity
• Passionate about building teams and developing product talent
• Develop and maintain a multi-quarter product strategy tied to revenue and retention goals
• Ensure roadmap prioritization balances innovation, scalability, and operational excellence
• Improve product development processes, increasing delivery predictability and speed
• Identify new growth opportunities through market analysis and customer insight
• Have deep knowledge of multi touch attribution, media mix modeling and incrementality testing
• Expertise on the programmatic advertising ecosystem
• Drive alignment between product positioning and go-to-market strategy
• Foster a strong product culture rooted in accountability, customer focus, and measurable impact