Director, Content Marketing

Quickbase is an intelligent operations platform that helps organizations build, run, and optimize workflows. They are seeking a Head of Content Marketing to create a modern content strategy that enhances engagement and positions Quickbase as a trusted authority.

Responsibilities:

• Design and execute a content strategy for new products that balances authority, discoverability, and demand
• Create a hub-and-spoke content model that turns flagship assets into multi-format, multi-channel narratives
• Establish a steady drumbeat of high-quality content across the year—not just around launches
• Develop and manage a full-funnel content system spanning: Proprietary research and reports, Customer stories and case studies, Executive and practitioner thought leadership, Video, social, and interactive formats, Conversion and sales-enablement content
• Ensure each major asset fuels a broader ecosystem of derivative content
• Partner closely with Customer Advocacy and Product Marketing to identify compelling customer stories
• Translate real-world use cases into narratives that are practical, credible, and inspiring
• Build repeatable programs that elevate customer voices across formats and channels
• Design content for today’s zero-click, AI-mediated search landscape
• Partner with Digital teams to: Improve search visibility and authority signals, Optimize for AI answers and generative search experiences, Align content formats to evolving discovery behaviors
• Use data to refine formats, topics, and distribution strategies
• Work closely with: Digital on SEO, AEO, GEO, and performance insights, PR on thought leadership, Brand & Creative on high-impact storytelling formats, Demand on pipeline-driving content programs, Customer Advocacy on custory storytelling and references
• Set high editorial standards across all content
• Bring a journalist’s mindset: curiosity, clarity, and a bias toward insight over hype
• Mentor contributors and external partners to elevate writing quality and storytelling craft

Requirements:

• 7–10+ years in B2B content marketing, editorial, or thought-leadership roles with 4+ years building and leading teams
• Experience building or scaling a modern content engine at a SaaS or technology company and a strong track record of producing high-quality, insight-driven content
• Exceptional writer with strong editorial judgment; journalist-style curiosity and ability to find the real story behind the product
• Deep understanding of modern discovery: SEO, AEO/GEO
• Strategic thinker with a bias for action and measurable impact
• Experience with proprietary research programs is a nice to have