MarTech Product Manager – AEP

Inizio Partners is seeking a MarTech Product Manager – AEP who will serve as the strategic and technical owner of Adobe Experience Platform within the MarTech ecosystem. This role involves leading the management of AEP, focusing on scalability, governance, and business alignment to enhance customer engagement across various markets and partners.

Responsibilities:

• Own the Adobe Experience Platform (AEP) roadmap, backlog, and delivery cycles across the organization, international markets, and partners
• Lead schema planning and evolution in collaboration with Data & Analytics and downstream marketing activation teams
• Define and manage scalable segment strategies to support personalization, measurement, and campaign activation
• Ensure effective enablement and rollout of international AEP sandboxes and localization support for schema and segmentation
• Partner with Marketing Ops, Customer Journey teams, and partners to translate business requirements into platform use cases
• Collaborate with AJO and CJA product managers to ensure audience readiness and platform alignment across the stack
• Work with Data Engineering to ensure proper data ingestion, data quality, and identity stitching within AEP
• Define governance models for segment naming, consent tracking, and sandbox management
• Facilitate user feedback loops, and documentation for both business and technical stakeholders
• Monitor platform performance, usage metrics, and help drive adoption across business units and international markets

Requirements:

• 7+ years of experience in product management, MarTech, or data platforms
• 3+ years working directly with Adobe Experience Platform (AEP) or equivalent CDP
• Experience managing platform roadmaps, requirements intake, and backlog grooming
• Strong understanding of customer segmentation, personalization, and activation workflows
• Proven experience launching global or multi-regional marketing technology platforms
• Excellent communication and collaboration skills with both technical and business stakeholders
• Bachelor's degree in marketing, business, technology, or a related field
• Hands-on experience with AEP schema design and segment building
• Familiarity with Adobe Journey Optimizer (AJO) and Customer Journey Analytics (CJA)
• Understanding of data privacy and consent management frameworks
• Experience working in a federated or matrixed enterprise environment
• Adobe certifications in AEP, AJO, or related technologies are a plus