Bullhorn is a fast-paced organization focused on delivering high-quality products and services to enhance customer experience. The Senior Content Marketing Specialist will be responsible for evolving Bullhorn’s content and social storytelling strategy, driving audience engagement across digital channels, and managing various content formats.
Responsibilities:
- Owning Bullhorn's social media presence and driving online audience engagement
- Planning and managing social and blog editorial calendars (research, write, edit, publish)
- Building a bench of internal and external blog contributors, and managing, editing, and posting contributions
- Curating, creating, and publishing digital content to tell relevant stories across marketing channels and in various formats (blog posts, social media posts, content-based graphics, customer stories and communications, eBooks, web copy, emails, newsletters, videos, etc.)
- Analyzing and reporting regularly on content, social media, and blog performance
- Writing, reviewing, editing, and repairing externally facing content/copy
Requirements:
- 2–3 years' experience in social media and/or content marketing, ideally within a fast-growing technology organisation
- Bachelor's degree in Marketing, Communications, Public Relations, Journalism, or a related discipline
- Strong understanding of social media strategy and content marketing principles, with the ability to develop engaging, audience-led campaigns
- Exceptional writing, editing, and verbal communication skills, with meticulous attention to detail
- Demonstrated ability to use data and analytics to track performance, generate insights, and continuously optimise content effectiveness
- Proven experience managing multiple high-priority projects in a fast-paced environment, adapting confidently to shifting deadlines and priorities
- Hands-on experience leveraging generative AI tools to enhance content workflows, including drafting, editing, research, audience analysis, and optimisation
- Working knowledge of SEO, HTML, CMS platforms, social media management tools (e.g. Hootsuite, Sprout), and basic design tools such as Canva
- Experience in B2B tech or SaaS, especially within staffing, recruiting, or enterprise software
- Demonstrated experience in building online audiences and communities