Director, Product Marketing

Figma is a company dedicated to making design accessible to all, and they are seeking a leader to join their Product Marketing team. The role involves overseeing the core Figma Design product, crafting go-to-market strategies, and building a passionate team of product marketers.

Responsibilities:

• Lead go-to-market strategy, planning, and execution for our design products and audiences
• Be a strategic partner to the Product team and contribute to the future of Figma with your expertise in our market, competitors, and customers
• Craft differentiated messaging and positioning informed by user research and insights
• Roll up your sleeves and help lead new product launches and campaigns when needed
• Develop keynote and exec presentations for product launches and events
• Enable our customer-facing teams to help improve sales efficiency through impactful enablement programs
• Build and coach a small team of product marketers; lead with a passion for learning and development
• Help us build PMM team culture and processes—be it better ways to measure success, communicate as a team, share learnings, plan cross-functionally, and more

Requirements:

• 10+ years in product marketing or a related marketing roles in the Saas industry
• 5+ years hiring, coaching, and managing direct report(s) or team lead
• Demonstrated ability to become a product and domain expert in more technical and AI products
• Excellent writing and storytelling skills
• Demonstrated track record of being able to lead partners at all levels, from individual contributors to senior executives and must have experience driving executive-level conversations
• Experience working on Design tools