Content Marketing Manager

TechnologyAdvice is a remote-first company that helps B2B tech buyers navigate the buying process. They are seeking a passionate Content Marketing Manager to lead their content marketing and thought leadership programs, focusing on building a highly engaged audience of B2B marketing professionals through various content channels.

Responsibilities:

• Develop, manage, and optimize our Content Marketing and Thought Leadership programs to help TechnologyAdvice create a highly engaged following of B2B marketing professionals
• Manage our blog, research report, handbook, and eBook strategies, including content writing/production and managing delivery from various internal contributors
• Own our bi-weekly Marketing Insiders newsletter with the goal of increasing our subscriber base quarter-over-quarter because people love it so darn much
• Act as the showrunner for our forthcoming 'Demand'splaining' podcast including guest recruitment, episode recording preparation, and editing/publishing of final content
• Source, create, and edit video content for new LinkedIn, Instagram, and YouTube channels
• Manage the planning and delivery of timely research reports that position TechnologyAdvice as a leading authority on B2B Buyer Trends and Demand Generation strategies
• Work closely with other team members to align our content strategy with our demand generation, sales enablement, and account-based marketing programs
• Track and report on the impact of various content and thought leadership programs

Requirements:

• Bachelor's degree in marketing, communications, or a related field
• 3+ years of professional experience in B2B Content Marketing, Social Media, Communications, or a related role
• Genuine passion for understanding audiences and adding material value to their lives each and every day
• Strong understanding of inbound marketing and SEO strategies
• Excellent writing, communication, and storytelling skills
• Proven experience writing impactful articles, guides, or blog content
• Comfortable with basic multimedia editing and production techniques
• Detail-oriented, organized, and able to manage multiple projects simultaneously
• Flexibility to work in a high-velocity and rapidly changing environment
• Solution-oriented self-starter
• Agile professional who excels in a fast-paced environment and thrives on continuously pivoting strategies to drive business needs forward