CE Learning Systems, LLC is a trusted provider of continuing education for over 25 years, and they are seeking a Content Marketing Manager to execute content-driven marketing initiatives. This role involves managing the lifecycle of content, from blog posts to video content, while ensuring alignment with brand voice and engaging members effectively.
Responsibilities:
- Execute the publishing calendar for The Catalyst (blog and digital newsletter) and YouTube content
- Coordinate with staff and contractors to produce marketing content generally
- Draft, edit, and publish blog content that reflects a clear, confident, and human brand voice with an eye toward SEO and AI SEO
- Create written and video content that demonstrates strong understanding of our educational products and member value
- Coordinate content production timelines and communicate clear expectations with supporting contractors
- Complete video editing and publishing tasks for YouTube
- Engage with the membership platform and educational products to understand the member experience from the inside out
- Evaluate the member journey regularly, working collaboratively with the team to identify opportunities to improve clarity, engagement, and overall value
- Implement approved updates to website copy, blog content, and member-facing messaging
Requirements:
- 2+ years of content marketing or related experience
- Experience with SEO-informed content creation
- Comfortable producing and publishing blog and newsletter content
- Familiarity with video content workflows and YouTube publishing
- Demonstrates strong written communication and editorial judgment
- Familiarity with, but not a dependence on, AI tools
- Can manage timelines and deliver consistent execution independently