Sr. Growth Marketer

HighLevel is a cloud-based marketing and sales platform that supports a global community of over 2 million businesses. They are seeking a Growth Marketer to own the SaaSpreneur avatar, develop customer-focused growth strategies, and create educational content to help SaaS founders succeed.

Responsibilities:

• Own the SaaSpreneur Avatar
• Develop a deep understanding of SaaS founders using (or considering) HighLevel
• Conduct regular customer interviews, research, and feedback sessions
• Translate customer insights into actionable growth strategies and experiments
• Partner with Product, Marketing, and Support, and Customer Success teams to improve onboarding, adoption, and retention for SaaSpreneurs
• Create educational content (workshops, trainings, presentations, guides) tailored to SaaS founders
• Host live and virtual workshops to help SaaSpreneurs succeed on the platform
• Represent HighLevel at conferences, meetups, and industry events
• Speak confidently about the product, use cases, and SaaS growth strategies
• Travel 25% or more to attend and present at events

Requirements:

• 5+ years of experience in growth marketing, product marketing, lifecycle, or product-led growth roles
• Familiarity with SaaS platforms, product onboarding patterns, and B2B user journeys
• Comfortable leading initiatives across multiple stakeholders and delivering results without needing formal authority
• Strong interest in SaaS, startups, and software entrepreneurs
• Comfort speaking publicly on stage, on camera, and in live workshops
• Ability to build rapport with customers and ask thoughtful questions
• Strategic thinking paired with a bias toward execution
• Clear, confident communication skills (written and verbal)
• Willingness to travel and represent the brand externally
• Curiosity, coachability, and eagerness to grow in a fast-moving environment