Director, Technical Product Marketing

Octopus Deploy is a leading company in Continuous Delivery, empowering software teams worldwide. The Director of Product Marketing will shape the company's narrative in the DevOps and GitOps space, guiding go-to-market strategies and leading a high-performing product marketing team.

Responsibilities:

• Define and evolve the positioning, messaging, and narrative that clearly establishes Octopus as the category leader in Continuous Delivery
• Work with the Product and Revenue teams as we iterate on the product roadmap, incorporating the Voice of the Customer (VoC)
• Partner with the CMO and leaders of other marketing functions to develop realistic marketing plans, aligned with company priorities
• Support Product Marketers in the development of Go-To-Market (GTM) strategies and guide them in planning and executing product launches
• Oversee and contribute to the development of all market-facing content including fact sheets, blogs, videos, and press releases, ensuring consistent voice, tone, and relevance to our target audience
• Drive initiatives focusing on building customer evidence, including case studies, testimonials, and product reviews
• Nurture relationships with market analysts through regular briefings and be the DRI for analyst-driven market research (Gartner MQ, Forrester Wave, etc.)
• Represent Octopus at industry conferences and Octopus-led events
• Serve as a people manager for the product marketing team, helping them perform at their best by clearly defining their goals, providing continuous feedback, removing obstacles, and helping them grow in their careers

Requirements:

• 10+ years of experience in product marketing or GTM roles, with at least 3 years leading product marketing functions
• Deep technical knowledge of Continuous Delivery tools, including Kubernetes. Experience in developing the OSS community is a plus
• Proven ability to own GTM strategy and execution for DevOps and GitOps related solutions in the enterprise SaaS space
• Strong communicator and storyteller, capable of translating complex technical ideas into business-oriented messaging
• Proven track record collaborating closely with Product, Revenue, and other Marketing functions to drive measurable business outcomes
• Established relationships with key DevOps market analysts and media
• Entrepreneurial mindset, with bias for action