Field Marketing Manager

Obsidian Security is a company focused on securing SaaS applications, backed by top investors and trusted by global enterprises. They are seeking a Field Marketing Manager to develop and execute regional marketing strategies that drive pipeline growth and enhance customer engagement, collaborating closely with sales and marketing teams.

Responsibilities:

• Develop and execute regional field marketing plans aligned to revenue goals
• Own quarterly and annual field marketing planning with Sales leadership aligned to the East region of the US
• Localize corporate campaigns for regional execution
• Drive pipeline through in-person events, virtual programs, ABM, and partner initiatives
• Forecast and track pipeline contribution and ROI
• Optimize programs based on data and sales feedback
• Execute executive dinners, field programs, trade shows, and virtual events
• Manage end-to-end execution, including budget, vendors, logistics, and follow-up
• Act as the primary marketing partner to regional sales teams
• Collaborate with Channel and Alliance teams on joint initiatives
• Align with Product Marketing on messaging and personas
• Partner with Demand Gen and Marketing Ops on targeting and reporting
• Own reporting on pipeline, revenue influence, and engagement
• Maintain accurate tracking in CRM and marketing automation tools

Requirements:

• 6–8 years of B2B marketing experience with a field marketing focus
• Proven ability to drive pipeline and revenue
• Strong sales partnership and communication skills
• Experience in enterprise SaaS or cybersecurity preferred
• Experience with ABM strategies and tools
• Partner and channel marketing experience
• Salesforce and Marketo (or similar) experience