Partner Marketing Manager

Hitachi Vantara is a trusted data foundation for innovators worldwide, focusing on creating impactful solutions with data. The Partner Marketing Manager will support channel partners in the Southern United States by planning and executing marketing programs and events that drive awareness and engagement, while collaborating with internal stakeholders to achieve business results.

Responsibilities:

• Develop and execute joint marketing plans with regional channel partners including events, campaigns and other pipeline generation activities
• Work closely with partner account managers, field marketing and other stakeholders to align partner marketing with broader GTM initiatives like launches and solution focus areas
• Support communications and enablement for partners by helping amplify messages and drive in-person workshops and partner days
• Manage marketing budgets including MDF, and track spend on programs and campaigns. Make recommendations on how to invest and optimize marketing spend and ROI
• Help support regional field events by engaging partners and aligning on target accounts, joint customer conversations, meetings and lead follow up
• Collaborate with Inside Sales team on campaigns and programs that generate pipeline and drive new opportunities with our partners
• Provide regular updates to marketing and sales on the status of partner marketing programs, and how we are working with regional partners to expand and grow our business

Requirements:

• Bachelor's degree in marketing or equivalent work experience
• Minimum of 7 years partner marketing experience
• Experience in large, global B2B technology, storage, security and/or services companies
• Results driven and customer focused team player that understand how to drive successful marketing initiatives with partners
• Experience working with channel partners, distributors and technology alliance partners in a marketing capacity
• Experience managing MDF and associated processes with partners
• Desire to collaborate and build consensus in a fast-paced, cross-functional team environment
• 20% travel expected