Consumer Edge is a company redefining consumer data analytics, empowering investment firms and brands with insights into consumer spending. They are seeking a Business Development Manager to drive client acquisition by building relationships with B2C companies and managing the sales pipeline.
Responsibilities:
- Lead generation and prospecting: Identify and source potential clients through various channels, conducting market research to target industries and companies, and proactively initiating contact
- Pipeline management: Develop and manage a sales pipeline, prioritizing leads for successful partnerships and maintaining accurate CRM information
- Client engagement and relationship building: Establish relationships with key decision-makers, conduct presentations to demonstrate value, and tailor offerings to client needs
- Proposal development: Collaborate with internal teams to create customized proposals, articulating the benefits and pricing of data analytics solutions
- Negotiation and closing: Lead client negotiations, work with legal teams for contract finalization, and close deals
- Market intelligence: Stay updated on industry trends, competitor activities, and market insights to refine sales strategies
- Collaboration with internal teams: Collaborate with marketing, product development, and client success teams for a unified client acquisition and retention approach
- Post-sales support: Ensure a smooth handover to the client success team post-sale and a positive onboarding experience for clients
- Documentation and reporting: Maintain detailed records of client interactions and provide regular sales activity and forecast reports
Requirements:
- 6+ years' experience in prospective sales with a track record of securing new logos and exceeding sales targets (a must)
- Proficiency in the full sales cycle from lead generation to deal closure
- Experience in Salesforce and Excel, along with the ability to work effectively with cross-functional teams, is required
- In-depth knowledge of alternative data solutions targeting B2C companies (Fortune 5000), including industry trends, competitors, and market dynamics
- Exceptional verbal and written communication skills, with the ability to clearly articulate complex technical concepts
- Strong interpersonal skills for building and nurturing relationships with corporate clients, establishing trust and credibility with decision-makers
- Effective negotiation skills for reaching beneficial agreements, with professional handling of objections and conflicts
- Strong problem-solving abilities to identify client needs and tailor solutions, with creativity in overcoming sales challenges
- High ethical standards and integrity in all dealings with clients and colleagues
- Skilled in prospecting, passionate about understanding client needs, self-driven, and knowledgeable in SaaS and data-driven decision making