Genesys empowers organizations of all sizes to improve loyalty and business outcomes by creating the best experiences for their customers and employees. They are seeking a highly motivated Account Executive focused on developing new market opportunities and expanding their market presence in various industries.
Responsibilities:
- Proactive Prospecting: Leverage tools like Salesloft, 6sense, and LinkedIn Sales Navigator to research, identify, and engage new prospects in Greenfield accounts
- Build and Maintain a Robust Pipeline: Focus on continuously filling the top of the funnel with high-quality leads and progressing opportunities through the pipeline
- Activity Management: Drive high levels of outreach activity (calls, emails, and social selling) to ensure consistent engagement with prospects
- Account Mapping: Identify key decision-makers and influencers within target accounts, building a comprehensive understanding of account structures and priorities
- Partner with BDRs: Collaborate closely with Business Development Representatives to design effective outreach campaigns and maximize opportunity generation
- Leverage Data and Insights: Use tools like 6sense to identify buying signals and prioritize outreach to accounts showing intent or engagement with marketing campaigns
- Conduct Targeted Campaigns: Work with marketing teams to run account-based campaigns tailored to verticals like Healthcare, Financial Services, Retail, and Technology
- Measure and Optimize Activity: Monitor outreach metrics and pipeline health using Salesforce, Clari, and other tools, making data-driven adjustments to strategies
- Strategic Account Planning: Develop account penetration strategies for key Greenfield accounts, identifying the highest-potential opportunities to focus effort
- Build Market Presence: Act as a brand ambassador, engaging in networking events, webinars, and industry forums to raise awareness and build connections
- Collaborate Cross-Functionally: Work with solution consultants and marketing to create tailored messaging and align resources for top-priority accounts
- Maintain CRM Discipline: Ensure accurate and timely updates in Salesforce, including logging activities, tracking progress, and maintaining detailed records for all Greenfield opportunities
Requirements:
- Proven Pipeline Generation: 5+ years of experience in B2B SaaS or technology sales with a demonstrated ability to generate and manage a healthy pipeline of new business opportunities
- Hunter Mentality: A self-starter with a relentless focus on sourcing and qualifying new leads, particularly in Greenfield environments
- Data-Driven Approach: Experience using tools like 6sense, Salesloft, Clari, and Salesforce to inform and optimize prospecting efforts
- Industry Knowledge: Familiarity with key verticals such as Healthcare, Financial Services, Retail, and Technology is a plus
- Excellent Communication Skills: Strong verbal and written skills, with the ability to craft compelling outreach messages and build relationships with C-level and senior decision-makers
- Collaboration and Teamwork: Comfortable working with cross-functional teams, including BDRs, marketing, and solutions consultants, to achieve shared goals
- Adaptability and Resilience: Thrives in a fast-paced, evolving sales environment and adjusts strategies based on feedback and results
- Familiarity with MEDDPICC and related sales methodologies
- Experience working with cloud-based or customer experience (CX) solutions
- Background in targeting and successfully penetrating large Greenfield accounts