Samsara is a pioneer of the Connected Operations™ Cloud, helping organizations improve their physical operations through IoT data. The Staff Product Marketing Manager will serve as the principal storyteller, developing cohesive narratives and messaging for Samsara’s platform portfolio, while collaborating across teams to enhance go-to-market strategies and support high-impact events.
Responsibilities:
- Operationally, the person in this role will maintain and evangelize the fabric of Samsara’s platform messaging, including value framework, GTM content, quarterly updates, and team enablement
- Strategically, the role will require the candidate to program and execute our messaging on internal and external stages such as Beyond, Sales Kickoff, and executive events. The candidate must be not only comfortable but exceptional in a public forum
- Develop and evolve the platform story that unifies Samsara’s hardware, software, data, and AI capabilities into a cohesive value proposition
- Translate complex technical concepts into clear, compelling narratives for diverse audiences (executives, CIOs, product users, partners, developers)
- Partner with Product, Engineering, Sales, and Marketing to ensure consistent messaging across go-to-market plans, launch briefs, pitches, and demos
- Lead the creation of platform pitch decks, quarterly roadmap narratives, and executive-ready content that support business priorities
- Support field teams with high-leverage assets (solution briefs, enablement decks, etc.) that help drive adoption and pipeline
- Shape, test, and occasionally present content for major events and keynotes, including breakout sessions, demos, and senior executive presentations
- Work with event marketing and communications to ensure a consistent and impactful public narrative
- Synthesize customer insights, competitive trends, and platform usage data into strategic positioning updates
- Serve as a marketing lead on platform-level research and strategic briefs
Requirements:
- 7+ years of product marketing, portfolio marketing, or related experience in B2B SaaS / platform organizations with narrative ownership responsibilities (e.g., messaging frameworks, pitch architecture, cross-portfolio storytelling)
- Track record driving GTM narratives that align product roadmaps with market value and customer outcomes
- Proven ability to partner deeply with Product, Engineering, Sales, and Demand teams to influence strategy and build consensus
- Comfortable operating in ambiguity and leading with clarity to drive prioritized execution
- Exceptional communicator with strong reading, writing, storytelling, and executive presentation skills
- Experience building content for senior audiences (C-suite, CIOs), and shaping narratives for large events or major launches
- Ability to think both strategically and tactically — from high-level narrative architecture to detailed execution in decks and campaigns
- Experience and balance with LLMs for content development
- Experience scaling narrative frameworks across multiple product lines or geographies
- Familiarity with platform ecosystems, APIs, developer audiences, or technical buyers
- Experience with analyst relations, ecosystem partners, and platform launch planning