Director, Product Management

Anteriad is a B2B solution provider focused on data-driven marketing solutions. They are seeking a Director of Product Management to oversee the strategy, vision, and execution of programmatic data solutions, collaborating with various teams to enhance customer success in the AdTech ecosystem.

Responsibilities:

• Manage a vast taxonomy of audiences spanning B2B and B2C, with varying methods of processing and querying input data
• Create and maintain the Audience Solutions product roadmap, incorporating strategies that optimize the use of identity, source data, build methodology, and platform onboarding
• Prioritize development efforts of the Audience Solutions data engineering team to drive towards North Star metric
• Design and monitor product KPIs to measure health of audience products
• Partner across Data Supply, Database Services, Engineering, Business Development, Marketing, Data Science, and Operations to develop and launch products in a seamless fashion
• Clearly communicate status, progress, and obstacles to cross-functional stakeholders and leadership

Requirements:

• Minimum 2 years of product management experience
• Minimum 3 years of AdTech experience including but not limited to; DSP/DMP Integrations, Data Productization, Programmatic Targeting, Audience Segmentation, Data Licensing, Taxonomy Design and B2B Identity Resolution
• Proven ability to deliver successful product experiences to customers using a data-driven approach
• Experience working in an Agile and/or lean development environment
• Ability to build a vision and communicate that vision upward and outward
• Ability to manage competing and evolving priorities
• Team player, skilled in the art of leading without authority
• Fast learner, independent, resourceful, problem-solver, result oriented
• Experience within the B2B marketing technology, data or services space
• Prior experience managing audience targeting, insights, or measurement products
• Understanding of SQL or database management