Marketing Technology Manager

Safeguard Global is a pioneer in the global employment industry, helping companies expand internationally since 2008. They are seeking a Marketing Technology Manager to own and optimize their marketing technology stack, ensuring leads are effectively routed and managed across global sales teams.

Responsibilities:

• Own end-to-end lead routing using LeanData and Pardot, ensuring leads reach active sales reps instantly
• Design and maintain lead scoring models that prioritise high-intent prospects
• Troubleshoot and resolve routing issues, preventing leads from falling through the cracks
• Build automated assignment rules that adapt to territory changes and rep availability
• Manage and optimise Pardot campaigns, automation rules, and engagement programs
• Configure and maintain Chili Piper for intelligent meeting scheduling and routing
• Build and maintain Zapier integrations connecting our MarTech ecosystem
• Ensure seamless data flow between Pardot, Salesforce, and third-party tools
• Partner with Sales Operations to maintain clean, accurate lead and contact data
• Create and maintain reports and dashboards that track lead flow and conversion
• Support campaign attribution and ROI tracking across marketing channels
• Implement data hygiene processes to maintain database health

Requirements:

• Hands-on experience with Pardot or similar marketing automation platforms (HubSpot, Marketo, Eloqua)
• Working knowledge of Salesforce – you understand leads, contacts, accounts, and campaigns
• Experience with lead routing – LeanData preferred, but any routing logic experience counts
• Strong problem-solving mindset – you enjoy debugging workflows and finding elegant solutions
• Excellent communication skills – you can explain technical concepts to non-technical stakeholders
• Self-starter mentality – you take ownership and drive projects forward without constant direction
• Fluent English (written and verbal) – essential for cross-team collaboration
• Salesforce certifications (Administrator, Marketing Cloud)
• Experience with Chili Piper or similar scheduling tools
• Familiarity with Zapier or other iPaaS platforms
• Understanding of B2B marketing funnels and buyer journeys
• Background in RevOps, Demand Gen, or Sales Operations