Technical Product Manager - Principal 2

DIRECTV is seeking a Technical Product Manager – Principal 2 to join our team! This strategic product leader will define, deliver, and evolve Salesforce-based products that support business objectives for Care and Field operations, bridging business stakeholders and technical teams.

Responsibilities:

• Partner with business stakeholders to gather requirements, define use cases, and prioritize features based on value, risk, and effort
• Ensure requirements’ rigor, traceability, and readiness at the solution level across multiple ARTs
• Validate that all requirements tie directly to business strategy and organizational objectives
• Translate business strategy into actionable product requirements and technical specifications
• Translate business needs into detailed user stories, acceptance criteria, and technical requirements
• Collaborate closely with Salesforce Administrators, Developers, Architects, and QA teams to deliver solutions end-to-end
• Maintain comprehensive traceability matrices and enforce requirements quality standards
• Conduct comprehensive impact and feasibility assessments for proposed features and capabilities
• Develop cost-benefit analyses, ROI projections, and KPI forecasts for strategic initiatives
• Assess resource requirements, timelines, risks, and technical dependencies across systems
• Evaluate technical, operational, and business viability of complex solution implementations
• Evaluate potential outcomes using business KPIs, OKRs, and performance metrics
• Establish and monitor feedback loops to measure product success and business impact
• Define success criteria and track product performance against business objectives
• Adjust product strategy based on measured results and changing business needs
• Collaborate with business and IT stakeholders to resolve ambiguities and clarify requirements
• Facilitate strategic discussions to shape trade-offs between competing priorities
• Build consensus across diverse stakeholder groups on product direction and decisions
• Communicate complex product concepts and recommendations to executive stakeholders
• Define and own features or capabilities that span multiple Agile Release Trains
• Manage cross-ART coordination ensuring alignment and synchronized delivery
• Resolve technical dependencies across complex systems and multiple teams
• Facilitate cross-ART ceremonies including PI Planning and dependency management sessions
• Define and own the product vision, roadmap, and backlog for Salesforce applications and related integrations
• Develop strategic roadmaps that align with Center and Field goals and objectives
• Create multi-quarter product plans with clear milestones and deliverables
• Communicate roadmaps effectively to stakeholders at all organizational levels
• Balance short-term delivery with long-term strategic vision

Requirements:

• 5 – 7 years of progressive experience in technical product management, business analysis, or related roles
• Proven track record leading complex initiatives with broad scope and significant business impact
• Extensive experience in Agile environments, particularly with Scaled Agile Framework (SAFe)
• Salesforce certifications (e.g., Salesforce Administrator, Advanced Administrator, Platform App Builder, or Product Owner–related certifications)
• Experience with enterprise-scale Salesforce implementations
• Familiarity with CI/CD, DevOps tools, and release management for Salesforce
• Demonstrated success managing products or features spanning multiple teams or ARTs
• Deep understanding of product lifecycle management and requirements traceability
• Expert knowledge of SAFe principles, ART coordination, and Program Increment planning
• Experience with feature definition, prioritization, and cross-ART dependency management
• Strong knowledge of product roadmap development and strategic planning
• Strong analytical skills for conducting impact and feasibility analyses with cost-benefit evaluations
• Ability to perform KPI forecasting and outcome prediction
• Technical background with understanding of software development and system architecture
• Capability to evaluate technical feasibility, dependencies, and integration patterns
• Deep understanding of how product decisions impact business outcomes
• Experience aligning product strategy with business strategy and company objectives
• Understanding of business KPIs, OKRs, and performance measurement frameworks
• Ability to develop comprehensive business cases with ROI analysis
• Advanced stakeholder management skills with ability to influence across organizational boundaries
• Excellent communication skills with ability to present to executive audiences
• Proven ability to resolve ambiguities and build consensus among diverse stakeholders
• Demonstrated leadership ability to lead projects independently with broad scope
• Exceptional ability to handle complex and ambiguous problems with innovative solutions
• Integrates knowledge across multiple disciplines to provide sound outcomes
• Strong judgment in making decisions with significant business impact
• Creative approach to resolving issues without well-defined solutions
• Bachelor's degree in Computer Science, Engineering, Business, or related field required
• Self-directed professional capable of working independently on complex assignments
• Demonstrates ownership and accountability for product outcomes
• Adaptable and results-oriented in fast-paced, dynamic environments
• Strong business judgment and customer-focused mindset
• SAFe Product Owner/Product Manager (POPM) certification highly desirable
• Certified Scrum Product Owner (CSPO) or similar Agile certification preferred