Bright Horizons is a leading education and care company that helps employees thrive at work and at home. The Business Development Representative will establish connections with prospective clients and set introductory meetings to help evaluate adding family care benefits to their total rewards strategy, thereby accelerating the company's growth.
Responsibilities:
- Be a subject matter expert on the family care benefits category, including program models and employer and employee benefits
- Generate sales meetings through prospecting to high-value accounts, based on priority lists determined by the sales team. Some marketing-influenced leads may be provided, but the Outbound Business Development Representative will primarily generate new business opportunities from direct, independent outreach
- Develop and implement business plans for territory, proactively identifying, contacting and qualifying prospects. Priority is to meet a quota of qualified opportunities for the sales organization
- Organization mapping - the Outbound Business Development Representative will find relevant contacts within each account to build out an organizational profile and prioritize executives for outbound prospecting
- Work closely with the sales team to ensure smooth communication of goals, objectives and transition of leads
- Initiate relationships and develop rapport with key executives at prospect companies by identifying needs and tying unique customer objectives to Bright Horizons offerings
Requirements:
- Bachelor's Degree in Business, Communications, or related field
- At this time, Bright Horizons will not sponsor an applicant for employment authorization/visa for this position
- 3 years of experience in an outbound prospecting or inside sales role
- Prefer demonstrated, consistent success in an outbound lead generation or inside sales role
- Proven track record of achieving quotas, as well as personal goals
- Experience with tools like Salesforce, Outreach, ZoomInfo is ideal
- Demonstrable customer-facing skills with the ability to engage customers to share their strategies and buying needs
- Strong communications skills, written and verbal
- Ability to digest information from corporate websites and annual reports to decipher information meaningful to account strategy, and create concise, impactful messages
- Ability to handle objections and educate prospects
- Time management and ability to prioritize tasks