Marketing Strategist

 INTEGRIS Health Corporate Office, Oklahoma’s largest not-for-profit health system has a great opportunity for a Marketing Strategist in Oklahoma City, OK. In this position, you’ll be a part of our Marketing and Communications team providing exceptional work supporting the INTEGRIS Health caregivers and the community at large. If our mission of partnering with people to live healthier lives speaks to you, apply today and learn more about our recently enhanced benefits package for all eligible caregivers such as, front loaded PTO, 100% INTEGRIS Health paid short term disability, increased retirement match, and paid family leave. We invite you to join us as we strive to be The Most Trusted Partner for Health.

 

As a Marketing Strategist, you will play a pivotal role in developing and executing marketing strategies tailored to the healthcare industry. This role involves understanding the unique challenges and opportunities within the healthcare sector and leveraging marketing tactics to promote healthcare services, engage patients, and enhance the overall brand presence. The position requires a blend of traditional and digital marketing expertise to effectively promote healthcare services and engage with diverse stakeholders. This role involves building and maintaining strong client relationships, understanding their business objectives, and ensuring the successful execution of marketing campaigns.

•   Develop comprehensive marketing strategies aligned with organizational goals.
•   Collaborate with cross-functional teams to ensure marketing efforts support business objectives.
•   Develop campaigns promoting services and educating patients on relevant health topics.
•   Utilize digital and traditional channels to effectively reach and engage health care consumers.
•   Develop strategies to build relationships with health care professionals and physicians.
•   Coordinate project timelines, deliverables, and resources to meet client expectations.
•   Collaborate with internal teams, including creative, digital, and communications teams, to ensure the successful execution of marketing campaigns.
•   Provide regular updates to clients on the progress of marketing campaigns.
•   Use data-driven insights to inform marketing strategies and campaign planning.
•   Prepare and present performance reports, highlighting key metrics and insights.
 

•   Bachelor's degree in Marketing, Business, Healthcare Administration, or a related field. 
•   At least five years of marketing experience in account management.
•   Previous experience in health care marketing preferred.
•   Excellent communication and interpersonal skills, with the ability to collaborate across departments.
•   Experience in developing and executing successful marketing campaigns.
•   Ability to work independently and manage multiple projects simultaneously.
•   Ability to understand and articulate marketing strategies and concepts.
•   Excellent project management and organizational skills.
•   Familiarity with marketing analytics and reporting.