Content Assessment & Marketing Analyst

General Dynamics Information Technology is a global technology and professional services company that delivers consulting, technology, and mission services. The Content Assessment & Marketing Analyst will support analytic and assessment efforts for a multi-faceted internet-based project, ensuring best practices in analysis and evaluation of platform performance.

Responsibilities:

• Reviews reports and briefings summarizing project performance
• Makes recommendations on improved methods for Measures of Performance (MOP) and Measures of Effectiveness Indicators (MOEI) capture and reporting
• Implements evolving requirements in metrics collection and reporting systems
• Utilizes familiarity and understanding of the social media environment and web metric analysis tools to support project goals
• Applies knowledge of statistics to enhance analysis and reporting efforts