LGG Industrial is a solutions-driven national distributor of hoses, gaskets, and conveyor products. The Hydraulic Hose Product Manager is responsible for developing and executing strategic initiatives that drive brand growth, sales, and profitability for Private & Exclusive Brands, collaborating cross-functionally to optimize pricing strategies and enhance product marketing.
Responsibilities:
- Must maintain 100% commitment to safety policies and procedures
- Develop and execute comprehensive brand strategies for private and exclusive brands within our portfolio
- Implement targeted sales initiatives, promotional campaigns, and product launches to drive revenue growth
- Analyze market trends, customer preferences, and competitive landscapes to identify opportunities for sales and profit expansion
- Oversee product development initiatives to align with market demands and business goals
- Lead and support conversion activities to Private/Exclusive Brands
- Act as the primary contact between LGG Industrial and the Private/Exclusive Brand Manufacturer
- Collaborate with the Pricing Group to establish competitive pricing structures that maximize profitability while remaining attractive to customers
- Monitor pricing performance, conduct competitive analysis, and adjust strategies as needed to maintain market leadership
- Support special pricing initiatives for large bid opportunities related to private and exclusive brands
- Develop compelling content for external websites, social media platforms, and marketing collateral
- Work closely with the Marketing team to create materials that effectively showcase product value propositions
- Lead cross-functional projects that support the profitable growth of private and exclusive brands
- Set clear milestones and ensure timely execution of initiatives
- Ensure connectedness and sharing of best practices across all regions of North America
- Drive initiatives that shift the product category toward a solutions-based selling approach
- Develop value-added offerings that enhance customer experience and engagement
- Build and maintain strong relationships with strategic suppliers
- Provide guidance to suppliers in aligning their products with market demands and trends
- Collaborate on joint marketing initiatives, promotional events, and product positioning strategies
- Identify and onboard new suppliers that enhance our product range and capabilities
- Conduct thorough assessments of potential suppliers to align with company standards
- Develop and lead training programs for Sales and Customer Service teams, ensuring they have in-depth product knowledge
- Provide ongoing support and resources to enhance team readiness and customer engagement
- Provide technical and application support. (Private/Exclusive Brands Only)
- Support part number, BOM, and kit creations for large projects. (Private/Exclusive Brands Only)
Requirements:
- Bachelor's degree in Marketing, Business, or a related field
- 5+ years of experience in brand management, product marketing, or a related role
- Experience as subject Matter Expert (SME) in Hydraulic Hose, Fittings, and accessories
- Experience and ability to interpret market trends and sales data
- Experience leading cross-functional initiatives and drive measurable results
- Must maintain 100% commitment to safety policies and procedures
- Experience in industrial or B2B markets
- Excellent communication and collaboration skills