Obsidian Security is a company focused on securing SaaS applications, and they are seeking a Principal Product Marketing Manager to define compliance narratives for modern SaaS environments. This role will own the market narrative for SaaS compliance, translating complex capabilities into clear narratives and leading go-to-market strategies for compliance-related initiatives.
Responsibilities:
- Own positioning, messaging, and value propositions for SaaS compliance use cases across the Obsidian platform
- Define and evangelize Obsidian’s point of view on inevitability of SaaS compliance and structural shifts across cybersecurity organizations
- Build persona-specific narratives for TPRM, GRC, Application Security, Cloud Security, and CISO audiences, aligning them under a single cohesive story
- Partner with Product to influence roadmap framing and ensure compliance capabilities are expressed in customer use cases and business outcomes
- Lead go-to-market strategy for compliance-related launches, solutions, and campaigns
- Develop high-impact content including solution briefs, executive narratives, sales enablement, and launch materials
- Collaborate with demand gen, comms, and field teams to scale messaging across campaigns, events, partners, and sales motions
- Gather customer, analyst, and competitive insights to sharpen positioning and identify new compliance-driven growth opportunities
- Serve as a subject matter expert in customer, analyst, and media conversations around SaaS compliance and risk
- Measure and refine GTM effectiveness in partnership with growth and analytics teams
Requirements:
- 7+ years in product marketing or product management within cybersecurity, SaaS platforms, risk, or compliance-related domains
- Experience leading messaging and GTM efforts for complex products
- Deep understanding of how compliance frameworks map to real SaaS environments, including identity sprawl, privilege, misconfiguration, third-party access, and continuous control monitoring
- Ability to translate technical and procedural complexity into concise narratives that resonate with practitioners and executives without relying on jargon
- Strong product marketing skills with sharp messaging instincts
- Ability to build clear, differentiated, and durable positioning and messaging
- Understanding of how TPRM, GRC, security teams, and CISOs think and buy
- Ability to work effectively across Product, Sales, and Marketing to deliver aligned execution
- Self-directed and able to thrive in fast-moving environments where direction is evolving and impact matters