Founding Product Marketer

Cartesia is a pioneering company in AI focused on building interactive intelligence. The Founding Product Marketer will shape the company's market presence, drive product adoption, and create compelling narratives to engage developers and enterprises.

Responsibilities:

• Own and run product launches, ensuring customers and the broader market clearly understand new features and updates
• Work closely with Product and GTM teams to translate technical features into clear value propositions for both developer and enterprise customers
• Drive initiatives to increase product adoption, including onboarding flows, in product messaging, and user education content
• Create high quality collateral including website copy, whitepapers, sales enablement materials, case studies, blog posts, etc
• Develop and maintain personas, messaging frameworks, and positioning across all product lines
• Conduct competitive intelligence and translate insights into clear positioning and differentiated narratives
• Partner with Product and GTM teams and work directly with customers to cultivate feedback loops and use them to shape roadmap and messaging
• Ensure content is optimized for discoverability and engagement to align with growth marketing initiatives
• Contribute to GTM efforts with sales enablement support (e.g., adapting messaging for customer conversations), while keeping the primary focus on outward-facing storytelling