Director Product Marketing - DSP Optical Communication

YO IT Consulting is a pioneering company at the forefront of next-gen optical communication systems. The Director of Product Marketing will drive global marketing strategy and execution, owning the complete marketing function from strategic positioning to demand generation.

Responsibilities:

• Define and execute a global marketing strategy aligned with corporate goals and product roadmap
• Lead cross-functional initiatives to position the company as a leader in Coherent DSP and optical semiconductors
• Collaborate with Management, Sales, Operation and Engineering to ensure alignment on messaging, roadmap, and market needs
• Own product marketing for Coherent DSP ASICs, including competitive analysis, value proposition, and differentiation, MRD and PRD
• Develop technical collateral (white papers, datasheets, product briefs, presentations) targeting optical engineers, system architects, and CTO-level buyers
• Engage with industry analysts and speak at key events to elevate company profile
• Design and implement go-to-market strategies including product launches, campaign planning, digital outreach, and sales enablement
• Oversee global lead generation strategies, PR, SEO/SEM, event strategy, and partner marketing
• Work closely with sales leadership to support account-based marketing, customer acquisition, and pipeline acceleration
• Build and lead a high-performance marketing team
• Manage marketing budget and allocate resources to maximize RO

Requirements:

• Proven track record of bringing technical semiconductor or telecom solutions to market in a startup or high-growth company
• Deep understanding of coherent optical systems, DSP algorithms, modulation formats, and market dynamics in the telecom and datacom sectors
• Prior experience in writing/owning MRDs and PRDs
• Excellent communication skills and ability to translate complex technical concepts into compelling narratives
• 10+ years of progressive marketing leadership experience, preferably in optical communications, semiconductors, or networking industries
• 5+ years of experience specifically in coherent optics, DSP, transceivers, or photonic integrated circuits (PICs)
• Experience working with hyperscalers, network OEMs, or system integrators
• Strong leadership and team management capabilities
• Budget management and resource allocation experience
• Experience at both startups and large enterprises
• Prior role leading through a funding round, M&A, or IPO stage
• MS/PhD in Electrical Engineering, Applied Physics, or related field