Senior Product Marketing Manager II

Wrapbook is a smart, intuitive platform that makes production payroll and accounting easier, faster, and more secure. They are seeking a Senior Product Marketing Manager II to drive market intelligence initiatives, manage product launches, and develop product positioning to differentiate from legacy software in the entertainment industry.

Responsibilities:

• Conduct win/loss analyses and track industry trends
• Drive market intelligence initiatives to keep us ahead of market shifts
• Help us determine where we have Product Market Fit
• Launch and drive adoption of our first add-on product
• Lead launch strategy and execution of AP & accounting features
• Develop product positioning that differentiates us from legacy production accounting software
• Collaborate with Sales & Customer Success to drive feature awareness and GTM strategy

Requirements:

• 6+ years of product marketing experience at high-growth tech companies
• You've sold and/or marketed to Enterprise audiences
• You've played a role in helping startups win progressively larger deals
• You've helped startups launch and monetize add-on products
• You've built out a competitive intelligence program that is lightweight but effective
• Experience with B2B fintech or workflow automation solutions